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Referrals are the holy grail of the sales world. We all want them, sometimes in excess, and we’re all trying to qualify the best contacts to build a relationship that fosters a healthy referral stream.
As we know it, referral marketing is becoming less of a niche and expanding into the simple, honest way to do business. The statistics alone are powerful. The catch to this is having a process or a way to make your customers want to refer you aside from giving them outstanding products and services.
Of respondents
trusted referrals from
people they knew.
People are 4 times more
likely to buy when
referred by a friend.
The Lifetime Value
of a new referral
customer is 16% higher
Did you know that texting is still the best channel based on revenue to date? It is old but almost all people in the world have access to it. Considering there are 5 times more cellphones than personal computer and most smartphones can connect to the internet. But the amazing thing here is that all cellphones around the world can text because it is a default setting to them. And having a way to get your customers to refer their friends and family through text can do wonders for your business.
The average person looks
at his or her phone around
150 times per day.
Of all text messages
are read.
Of consumers in
the US would like to receive
offers through mobile.
